An Overview of Ocean Shipping Industry

Ocean Shipping Industry Primer

This Primer covers all the Ocean Shipping Industry essentials, with a particular focus on container liners like Maersk, MSC, CGM CMA, COSCO, and Hapag Lloyd. Topics include: the bulk vs. container landscape, the value chain, business models, key organizational functions, voyage economics, and the major trends to expect.

Course: 9 Chapters

Est. time: 45 mins

What's Covered In This Primer?

Introduction

Segments Overview

Value Chain

Business Models

Market Landscape

Organizational Functions

Supply and Demand

Economics

Sustainability

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Chapter 1 Breakdown

Overview of the ocean shipping industry

Chapter 2 Breakdown

Understanding the container and bulk landscape

Chapter 3 Breakdown

What are the key steps in the ocean shipping value chain?

Chapter 4 Breakdown

What are the ways companies can own and operate vessels?

Chapter 5 Breakdown

What are the major Container Liners and how do they differ?

Chapter 6 Breakdown

What are some of the key functions in a Container Liner organization?

Chapter 7 Breakdown

How do Container Liners match their vessel fleet with global demand?

Chapter 8 Breakdown

What are the economics of a single voyage?

Chapter 9 Breakdown

What trends will likely impact the industry in the next 3-5 years?

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Ocean Shipping Industry Trends

How Our Ocean Shipping Industry Primer Can Help

Build A Foundation

Go from newbie to knowledgeable in under an hour! Our primers break down the essentials of an entire industry - products, trends, terminology, and more - into a concise, easy-to-digest format. Gain the knowledge you need quickly, so you can hit the ground running with confidence and clarity.

Boost Your Credibility & Confidence

Stand out when it counts! Our primers are packed with industry insights, allowing you to navigate professional conversations with greater confidence and leave a lasting impression. With a solid foundation in industry knowledge, you'll feel prepared for any client conversation that comes your way.

Gain Competitive Edge

Nothing beats knowing! Our primers are concise but we never skimp on insights. Staying up-to-date on industry challenges, opportunities, and trends empowers business leaders to make informed strategic decisions and maintain a competitive edge.

Primed for Success

Trustworthy insights, sourced from subject matter experts

Organized and streamlined into digestible lessons

Presented in binge-worthy videos that learners love

Testimonials

Very professional, clear, and provide valuable insights regarding the market structures and logics.

- Consultant

Materials was detailed but concise and the videos were fantastic at portraying the information in a fast and easy to understand way.

- Management Consultant

Easy to consume content giving a good overall insight into the industry.

- SaaS Sales Professional

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Frequently Asked Questions

What is a primer?

Think of a primer as your quick-start guide to understanding the landscape of an industry (such as Investment Banking, Renewable Energy, Retail, etc.).

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Industry information is readily available but Googling can lead you down a rabbit hole of scattered, inconsistent and text-heavy resources - leaving a fragmented picture of the industry. And this content can miss the mark: they’re either too long and full of extraneous details, making it tough for beginners to find what they need, or too short, leaving out critical detail.

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Primerli is changing this! All our primers are presented in a concise, engaging format, covering everything you need to know in binge-worthy videos.

Who are the primers intended for?

Primers are perfect for anyone looking to understand an industry, fast. Whether you’re a consultant preparing for a case in telecom; a salesperson hoping to make headway with a big pharmaceutical customer, or a student preparing for their first job interview, primers are the prep step that enables success.

How long does it take to complete a primer?

A full primer takes less than an hour. We pack tons of insights into each primer collection of bite-sized, binge-worthy videos that you can watch anytime, anywhere. Perfect for busy schedules - because learning shouldn’t take forever.

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And for industry aficionados, our primers are split into sections so you can bypass the introductory info and stay up-to-date on trends or brush up on terminology in less than 10 minutes.

What topics does the primer cover?

Each industry primer covers the essentials: key trends, terminology, value chain, economics, and products & services. But some of our technology and functional topic primers include additional sections to make sure all the critical information is covered and each primer is comprehensive.

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