Creative Director

Full-time

About Primerli

Primerli is an early-stage, high-growth EdTech startup on a mission to raise the bar in digital learning.  Let’s face it: despite the fact that “content” is more engaging than ever in many spaces, most professional learning content is notoriously boring, slow, and ineffective.  

At Primerli, we know how to get people up to speed quickly on complex topics - and how to make it actually enjoyable.  We are taking the modern standards of structure, storytelling, and production quality and applying them to create learning content that professionals want to binge-watch.

You can watch a sample video from our banking Primer below. Check out more content like this on our YouTube channel: https://www.outube.com/@primerli

The role

Experienced scene planner, illustrator & animator, and visual production lead. Skilled project manager.  Detail-oriented visual thinker.

This role is suited for creative visual artists with a knack for explaining, organizing, and structuring complex ideas. Our Primers take the form of Animated video, and we are looking for a creative director to take scripts and turn them into simple, understandable, and technically accurate animated videos.

We are accelerating our content engine, and this role will be in the driver's seat for our production pipeline. You'll work with a team of script writers, illustrators, animators, and voice actors. Day-to-day responsibilities include

  • Creating scene plans from scripts
  • Developing consulting-type frameworks to teach business concepts
  • Illustrating key scenes
  • Delegating illustration and animation work across our team
  • Up-leveling out style guide and visual 'rule book,' and then helping ensure our videos hit the mark every time
  • Leading revision cycles
  • Helping test and discover new visual formats, beyond animated video

Skills required: adobe suite (photoshop, illustrator, after effects), google docs/slides, project management

While the company is based in California, you will be working remotely with a global team and reporting directly to the Head of Product.

What we’re looking for

Visual translator: You know how to make written ideas come to life on the screen. You have a visual eye for detail.

Strong values: You care about others, not just yourself, and you see competitiveness as complementary, not a barrier, to showing compassion, kindness, and empathy

Passion for storytelling: You love distilling complexity into simple and satisfying visuals

Intellectual curiosity: You ask insightful questions and like going far down the rabbit hole to explore beyond the obvious

Learner/teacher: Not only do you love learning new things, but you can also explain even the most complex topics in a simple, understandable way.

Entrepreneurial drive: You constantly challenge the status quo, come up with better ways to do things and take extreme ownership of your work. You are highly comfortable with ambiguity.

Growth mindset: You value personal growth and helping others grow by giving and receiving transparent feedback

Everyday excellence: The idea of “good enough” is not good enough for you. You admire great products, pursue quality, strive for excellence in everything you do

Interested?

Get in touch with us at jobs@primerli.com. We’d love to tell you more about the role.